case study — led
L'Antropotes
A restaurant's digital presence through connected cards and QR codes.
- needs analysis
- solution design
- autonomy
- client relationship
- Context
- Digital agency of 4 people specialised in the restaurant trade; fully autonomous project management, from prospecting to delivery.
- Client
- Restaurant
- Agency
- FoodConnection
- Period
- Oct 2023 – Feb 2024
- Role
- Digital project manager — needs analysis, solution design, delivery management and hand-over.
- Team
- Agency of 4 people
- Method
- requirements gathering and analysis, functional scoping, client sign-off
- Tools
- QR codes, WordPress
Needs analysis and solution design
- Talked with the restaurant owner to understand their goals.
- Identified the uses QR codes could cover.
- Defined the journey giving customers access to digital content.
- Proposed a solution matching the restaurant’s image.
Leading delivery
- Coordinated the creation of the materials.
- Followed the roll-out of the system.
- Checked that the QR codes worked.
- Presented and handed over the solution to the client.
Deliverables: connected cards / QR code system and related digital materials.